![]() ![]() Next, login to your YouTube account and go into your settings which is accessible from the top of the page by clicking on your channel icon. Enter Your Analytics Id Into Youtube Account ![]() Jot down your tracking ID or keep the window open as you’ll need it later. Then fill out the rest of the page and click “Get Tracking ID” when you’re finished.Ī unique tracking ID will be generated on the next page: In the website URL field, enter in your channel URL (you can find this by navigating to your YouTube channel and copying the URL from the browser). Here you’ll see an option to add a new property:Ĭlicking the link will bring up a page to create a new property that you can add and track in Analytics.įor the website name, enter in your YouTube channel name so you can easily refer back to it later. Then click on the Admin tab on the left side and from the Property column, click the dropdown menu that contains your website name. Start by first logging into your Google Analytics account. The process is similar to setting up tracking for a website that you own. Create A New Property In Google Analytics Here we’ll look at how you can track YouTube with Google Analytics. That means more actionable data you can use to drive a higher return from your video marketing efforts. Google Analytics is a free tool to track website traffic and offers an excellent complement to YouTube to measure how people are engaging with your channel. It’s not hard to see why more brands are investing more in producing video content and advertising on YouTube as part of their overall marketing strategy.īut as with any marketing platform, you ultimately want to know how your efforts are translating to measurable results. There’s no doubt about it then-Video is a powerful way to better communicate your brand and connect with your target audience. Videos that go viral have the opportunity to reach more users across social networks like Facebook and even rank for target keywords on Google. ![]() YouTube’s widely recognisable format and presence on the web make it a powerful asset to any marketing strategy. The video sharing platform currently attracts over a billion users-about a third of all Internet users who all collectively generate billions of views. YouTube is one of the most widely visited websites. ![]()
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